About me

Who am I?

Onlinemarketing, the next level

At the point when clients are cheerful about your items or services, they become your image representatives without your insight. They will get the message out and your deals will begin to increment. Guarantee you offer excellent items and services to supplement your marketing endeavors. As a professional freelancer (CRN 83950834/VAT NL003895276B38), I use this site to show my portfolio and expertise.

Salesforce

Pardot

Salesforce enables you to market your image with your insight. I work with various  Salesforce devices (Pardot) like lead scoring, email marketing, lead generation, and I can utilize reports to settle on data-driven choices (Engagement Studio).

I likewise plan and actualize Salesforce Marketing Cloud arrangements in a customer-facing role and execute the Marketing Cloud Email application. My aptitudes and experience are in the accompanying zones: email marketing best practices, message design, subscriber and data management, inbox delivery, email automation, tracking and reporting metrics, and external integrations with the Marketing Cloud Email application.

Marketing Cloud

I am having a working knowledge of various studios in Salesforce Marketing Cloud:

  • Advertising Studio
  • Audience Studio
  • Data Studio
  • Datorama
  • Email Studio
  • Google Analytics 360
  • Interaction Studio
  • Journey Builder
  • Mobile Studio
  • Social Studio

I create In-App messages and push notifications, and I make Interactive Pages in CloudPage. I also use AMP for Email and AMPscript, just like using HTML and CSS in AMP, even AMP with AMPscript or GTL (Guide Template Language for parsing of JSON objects in data extensions). SQL, HTML, and server-side JavaScript (SSJS) belong to my DNA.

I am having a working knowledge of the Google Analytics 360 Integration in Marketing Cloud, of KANBAN and AGILE, and of Marketing Cloud Connect. I also use Social Customer Service and the Service Console properly. Other highlights of my working knowledge are:

  • Service Cloud Voice
  • Salesforce Call Center
  • Embedded Service SDK for Mobile Apps
  • Building a Hello World App for iOS and for Android
  • Using AppExchange
  • Making Customer Service Convenient with SMS
  • Adding Campaign Marketplace
  • Connecting Marketing Cloud with Salesforce CRM (Sales Cloud & Service Cloud)
  • Field Mapping (capturing and mapping data)
  • Working with Contact Builder and Marketing Cloud Connect
  • Handling the REST APIs and SOAP APIs

I also create Price Books to Track Products, I create and relate a Contract to an Opportunity and use the power of Journey Builder and Distributed Marketing. So I use marketing intelligence to grow your business. I have also a working knowledge of Experience Cloud and Health Cloud.

Online Marketing & Digital Marketing

Online marketing (or internet marketing) is part of digital marketing and both are getting closer together and integrating at an incredibly fast pace. This is my roadmap in the past, my current focus is Salesforce-related.

Highlights of my abilities are CMS (WordPress, Salesforce, Sitecore, FormAssembly, Joomla, WooCommerce, Luondo/VirtueMart), CRM (Salesforce, GoldMine), website-calls-to-actions (CTAs), SEO, SEM, SERPs, Conversion Rate Optimization (CRO), Affiliate Marketing, Social Media Marketing (SMM), ROI and KPIs, A/B Testing (Split Testing), display ads via pop-ups and banners (PPC/CPC/CPL/CPM/CPS), customer journeys and customer life cycles, and Data & Web Analytics (Google Analytics/Google AdWords).

I was also improving user experience (UX), having a working knowledge of HTML and CSS, managing web design, handling strategic online initiatives, optimizing landing pages and user/sales/marketing funnels, and roll out marketing roadmaps.

Export Marketing

Extending your market(s), at that point trade is your thing and export marketing is obligatory. Build your company's market presence domestically or abroad, it all starts with marketing. This is also my roadmap in the past, my current focus is Salesforce-related.

I was also involved in strategic advice in drawing up and executing an export strategy, drawing up an export policy plan as a blueprint for export activities at both strategic and operational level and I outlined the long-term export strategy for organizational management and market approach, which included an integrated and sales transcending vision in combination with a concrete and result-oriented marketing plan for sales results. The following components will successfully drive your international market position:
Export Auditing (internal strategic analysis), Export Markets (external market decisions), Market Entry (developing entry strategies), and Project Planning (rolling out international strategies).

With 10+ years of experience (in international/multinational and cross-functional teams, and as an ideas generator) I am the perfect marketer to help you out to build your business presence to a success through Salesforce. I feel comfy with working the Agile way.

DOWNLOAD MY RESUME

Expert in

Over 20+ years I have gained a lot of expertises. My main expertises are:

AGILE SCRUM

100%

AMP FOR EMAIL AND AMPscript

100%

AMP WITH AMPscript OR GTL (incl. JSON objects)

100%

APPEXCHANGE

100%

CONTACT BUILDER

100%

CONTENT MARKETING

100%

CUSTOMER SERVICE WITH SMS

100%

DESIGN & EXECUTE END-TO-END MARKETING WORK FLOWS

100%

EMAIL AUTOMATION

100%

EMAIL MARKETING BEST PRACTICES

100%

EMBEDDED SERVICE SDK FOR MOBILE APPS

100%

ENGAGEMENT STUDIO - Utilize reports to settle data-driven choices

100%

EXECUTE MARKETING CLOUD EMAIL APP

100%

EXPERIENCE CLOUD

100%

EXTERNAL INTEGRATIONS WITH MKTG CLOUD EMAIL APP

100%

FORMS - LANDINGS PAGES - CUSTOM REDIRECTS

100%

GOOGLE ANALYTICS 360 INTEGRATION IN MARKETING CLOUD

100%

HEALTH CLOUD

100%

HELLO WORLD FOR ANDROID

100%

HELLO WORLD FOR iOS

100%

HTML AND CSS IN AMP

100%

IN-APP MESSAGES

100%

INBOX DELIVERY

100%

INTERACTIVE PAGES IN CLOUDPAGE

100%

JOURNEY BUILDER

100%

KANBAN

100%

LEAD ENGAGEMENT TOOLS (e.g. dynamic content)

100%

LEAD GENERATION

100%

LEAD MGMT TOOLS (Page & Completion Actions - Automation & Segmentation Rules - Dynamic Lists)

100%

LEAD NURTURING

100%

LEAD QUALIFICATION - Grading & Scoring

100%

LIST MANAGEMENT

100%

MARKETING CLOUD CONNECT

100%

MARKETING ROBOTIZATION

100%

PERSONALIZATION & EMAIL MARKETING (e.g. HML, AdvancedDynamicContent, AB Testing)

100%

PLAN/ACTUALIZE SF MKTG CLOUD ARR (customer-facing role)

100%

PRICE BOOKS

100%

PUSH NOTIFICATIONS

100%

SALESFORCE CALL CENTER

100%

SALESFORCE CAMPAIGNS

100%

SERVICE CLOUD VOICE

100%

SERVICE CONSOLE

100%

SOCIAL CUSTOMER SERVICE

100%

SUBSCRIBER & DATA MANAGEMENT

100%

TRACKING & REPORTING METRICS

100%

REST API

100%

SOAP API

100%

SQL & SSJS (JavaScript)

100%

Education

2000-2001

AVANS UNIVERSITY

EXPORT MARKETING MANAGEMENT

1996-1999

AVANS UNIVERSITY

INT'L MARKETING & MANAGEMENT

1992-1996

MAASTRICHT UNIVERSITY

INTERNATIONAL MANAGEMENT

1986-1992

BOSCHVELD COLLEGE

GRAMMAR SCHOOL

Economics & Languages

CERTIFICATES

2021

Agile Scrum Group

Professional Scrum Master

2020

Salesforce.com, inc.

Salesforce Certified Pardot Specialist

Credential ID 21201719

2001

Avans University

Qualified Exportmanager (QE)

Credential ID 020301

Experience

08/2021

CLOUD MONSTERS

SENIOR SALESFORCE CONSULTANT

Consulting, implementing, and executing Salesforce solutions in a customer-facing role with the focus on Marketing Cloud and Pardot.

01/2019 to present

ONLINE-MARKETINGMAN.NET

SALESFORCE GROWTH MANAGER

Salesforce Consultant in Marketing Cloud and Pardot to make your business grow. Excelling in Engagement Studio (Pardot) and Journey Builder, E-mail Studio, and Audience Studio (Marketing Cloud).

2016-2018

DOREL INDUSTRIES

SALESFORCE SPECIALIST CRM - SERVICE & MARKETING CLOUD - TEAM EUROPE

Salesforce.com implementation at Dorel Juvenile at Team Europe (12+ countries) for the 5 brands Maxi-Cosi, Bébéconfort, Quinny, Safety1st, and BabyArt. Database Management.

2016-2018

DOREL INDUSTRIES

SALESFORCE SPECIALIST CRM - SERVICE & MARKETING CLOUD - TEAM GLOBAL

Salesforce.com implementation at Dorel Juvenile at Team Global (100+ countries) for the 5 brands Maxi-Cosi, Bébéconfort, Quinny, Safety1st, and BabyArt. Database Management.

2009 to 09/2020

EXTRICO

DIGITAL MARKETING CONSULTANT

Exploring new bull markets and handling strategic online initiatives in various CMS and CRM systems, and roll out marketing roadmaps. Excelling in e-commerce and affiliate marketing.

2000-2005

DIGNUS €XPORT CONSULTANCY

EXPORT MANAGER

Many projects for midsize businesses (SMBs) in achieving growth in export sales and hitting export sales targets: designing and implementing a strategic export sales plans that extend the company’s customer base and ensure its strong presence abroad.

2000-2001

LOGOS

MARKETING MANAGER NL

Designing and executing end-to-end marketing workflows, e-mail marketing, lead qualification, nurturing, and generation. Operating in a global team with national marketing managers on large accounts (MNCs and NGOs).

1999-2000

WISSENRAET & VAN SPAENDONCK

INDUSTRY EXPORT MANAGER

Strategic advice in drawing up and executing an export strategy to Sweden and the USA (5 major cities), and in drawing up an export policy plan as a blueprint for export activities (Sweden) at both strategic and operational levels. various export projects. For a Union and a Federation including 78 Dutch factories.

1997-1998

OTTO VON GUERICKE UNIVERSITY

MARKET RESEARCHER

Strategic advice in drawing up and executing national market research to utilize these reports to settle on data-driven choices and drawing up a policy plan as a blueprint for the future marketing and educational activities at both strategic and operational levels. For Women in Technology Germany (WITEC Germany) and ComEAST.

What I do?

AFFILIATE MARKETING

Mix 2gether affiliates, affiliate mgmt consultants, commission structures & websites: a perfect recipe for revenue!

SALESFORCE PARDOT

Implementing Salesforce tools into mktg workflows. Lead mgmt, email mktg & data-driven decision-making.

E-COMMERCE

eCommerce sales will reach $27 trillion by 2020, by WordPress you can create your dream.

INTERIM MARKETING

Temporary solutions for Marketing staffing with a wide range of skills, experience and tech know-how.

MARKET RESEARCH

Building your company's market presence: gathering information about your industry/market environment.

WEB & DATA MGMT

Database & Storage MGMT, Data Integration & Inter-operability and Documents & Content.

AWESOME PROJECTS

Salesforce Pricing

SFMC

Upon

Request

  • Project Marketing Cloud
  • Detailed briefing required
  • Remote | Onsite
  • Includes Marketing Cloud Connect
  • Payroll | Contract

CRM

Upon

Request

  • Project
  • Detailed briefing required
  • Remote | Onsite
  • Includes Sales & Service Cloud
  • Payroll | Contract

PARDOT

Upon

Request

  • Project
  • Detailed briefing required
  • Remote | Onsite
  • Includes Mktg Cloud Email App
  • Payroll | Contract

VARIA

Upon

Request

  • Project
  • Detailed briefing required
  • Remote | Onsite
  • All Salesforce-related
  • Payroll | Contract

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CONTACT ADDRESS

The Netherlands (NL)

info@onlinemarketingman.net

+31 (0)6 48 17 60 80

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